News Releases

Mazda Reports July Sales

IRVINE, Calif., Aug. 3, 2015 /PRNewswire/ — Mazda North American Operations (MNAO) today reported U.S. sales for July 2015 of 27,157 vehicles, representing a 7.1-percent decrease versus July 2014. Through July, Mazda has sold 186,153 vehicles year-to-date, representing a year-over-year increase.

“July saw the sell down of Mazda2 and Mazda5 almost complete and the crossing over of the start of sales for CX-3 and MX-5 Miata, making it a transitional month,” said Ron Stettner, VP, sales, MNAO.  “We have high expectations for the new subcompact SUV segment that CX-3 plays in, as well as the arrival of the newest version of the world’s best-selling sportscar – the MX-5 Miata – and look for both to bolster sales for Mazda and the industry through the balance of the year.”

Key July 2015 sales notes:

 

  • Mazda3 recorded its best July since 2010 at 9,504 (2010 July sales were 9,389).
  • The all-new 2016 Mazda MX-5 Miata went on sale in July, contributing to MX-5’s best July since 2008 at 1,130 units (2008 sales were 1,181).
  • Mazda CX-5 recorded its best July ever with 9,530 vehicles sold.
  • Combined sales of Mazda’s sixth-generation vehicles (Mazda3, Mazda6, MX-5 Miata and CX-5) were up 7.9 percent YOY and 4.5 percent YTD.
  • As the company’s sixth-generation of vehicle sales grow so does SKYACTIV® TECHNOLOGY – Mazda’s no-compromise solution to driving performance and fuel efficiency has proven to be an affordable and beneficial solution for consumers. In July 2015, 90.3 percent of Mazdas sold were equipped with SKYACTIV TECHNOLOGY.
  • Mazda reported Certified Pre-Owned (CPO) July sales of 3,437 vehicles, down 5.5 percent YOY.
  • Mazda Motor de Mexico (MMdM) reported July sales of 4,482 vehicles, up 24.0 percent versus last year, making it the best June in MMdM history and the 30th consecutive month of YOY growth. Year-to-date sales for MMdM are up 46.0 percent with 30,429 vehicles sold.

Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers.  Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City.  For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at www.mazdausamedia.com

 

   

Month-To-Date

Year-To-Date
                               
   

July

  

July

  

%

  

% MTD

July

  

July

  

%

  

% YTD
   

2015

  

2014

  

Change

  

DSR

2015

  

2014

  

Change

  

DSR
                               

Mazda2

  

10

  

2,075

  

(99.5)%

  

(99.5)%

283

  

10,032

  

(97.2)%

  

(97.2)%

Mazda3

  

9,504

  

9,381

  

1.3%

  

1.3%

64,382

  

61,529

  

4.6%

  

4.1%

Mazda5

  

551

  

1,547

  

(64.4)%

  

(64.4)%

6,835

  

8,762

  

(22.0)%

  

(22.4)%

Mazda6

  

4,841

  

5,046

  

(4.1)%

  

(4.1)%

37,148

  

31,964

  

16.2%

  

15.6%

MX-5 Miata

  

1,130

  

399

  

183.2%

  

183.2%

3,784

  

3,062

  

23.6%

  

22.9%

RX-8

      

–

  

N/A

  

N/A

–

  

–

  

N/A

  

N/A

CX-5

  

9,530

  

9,109

  

4.6%

  

4.6%

62,873

  

59,384

  

5.9%

  

5.3%

CX-7

  

–

      

N/A

  

N/A

–

  

1

  

(100.0)%

  

(100.0)%

CX-9

  

1,591

  

1,678

  

(5.2)%

  

(5.2)%

10,848

  

10,931

  

(0.8)%

  

(1.3)%

Tribute

  

–

  

–

  

N/A

  

N/A

–

  

–

  

N/A

  

N/A
                               

Total Vehicles

                              
                               

CARS

  

16,036

  

18,448

  

(13.1)%

  

(13.1)%

112,432

  

115,349

  

(2.5)%

  

(3.1)%

TRUCKS

  

11,121

  

10,787

  

3.1%

  

3.1%

73,721

  

70,316

  

4.8%

  

4.3%
                               

TOTAL

  

27,157

  

29,235

  

(7.1)%

  

(7.1)%

186,153

  

185,665

  

0.3%

  

(0.3)%
                               
                               

Selling Days

  

26

  

26

        

180

  

179

        
 

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SOURCE Mazda North American Operations