News Releases

IRVINE, Calif. (April 19, 2019) – Mazda North American Operations (MNAO) today announced the names of the 125 U.S. dealerships that have been recognized with the 2018 Mazda Gold Cup award. The prestigious honor recognizes dealers who fully embody the Mazda standards with the utmost dedication to customer satisfaction and exceptional new vehicle sales.

For dealers to obtain Mazda Gold Cup status they must exemplify rigorous customer satisfaction requirements and sales-loyalty goals, maintain a quality dealership image, and ensure sales and service staff adhere to Mazda training requirements on an ongoing basis. Only dealerships consistently delivering the best sales experience and demonstrating a proven increase in customer loyalty earn this award.

Masahiro Moro, Chairman and CEO of MNAO, said, “Mazda takes great pride in its network of exceptional dealerships across the country. Some of which particularly stand out, especially in terms of customer satisfaction and loyalty, which directly correlates with higher sales. We like to take the time each year to recognize these dealerships and thank them for their efforts and acknowledge how they elevate the Mazda brand. Congratulations to all of the 2018 Mazda Gold Cup award recipients.”

While all authorized Mazda dealerships are eligible, only a select number are awarded this recognition. The benefit period for winning dealerships runs from February 1, 2019 through January 31, 2020. Throughout the benefit period, dealership employees and their immediate family members will receive special discounted prices and offers, and the dealership will have a Gold Cup logo proudly displayed.

Mazda North American Operations is headquartered in Irvine, California, and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City. For more information on Mazda vehicles, including photography and B-roll, please visit the online Mazda media center at InsideMazda.MazdaUSA.com/Newsroom.

Follow MNAO’s social media channels through Twitter and Instagram at @MazdaUSA and Facebook at Facebook.com/MazdaUSA.

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Contact:
Emily Taylor, Mazda North American Operations, 949-727-6182
Mary Katherine Lim, Mazda North American Operations, 949-727-6700 

FULL LIST OF 2018 MAZDA GOLD CUP DEALERSHIPS